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Using flash, videos, and images are great ways to tell your story on websites. What you don’t want is, though, are great, story-telling multi-media that fail to attract the attention of search engines.
The solution is to ensure you optimize the underlying site architecture of your graphics and multi-media. Do that, and you’re site will stay finable through your multi-media.
Communities of online customers are rewriting the rules of corporate branding. The reason is because they're spending more time talking with other consumers through various types of online connections than listening to companies with their traditional branding messages.
In other words, customers are wresting control of the branding message from companies. In an environment like that, how do you continue to be an influential voice for your own company and products?
We're going to talk about that today...
